OUR STORY
Premium Tea from Mt. Fuji
A Bridge Between Worlds
At Chotto Matcha, we believe matcha is more than a drink, it’s an invitation.
An invitation to slow down, to savor the moment, and to connect with a tradition that stretches back centuries.
We bring premium matcha sourced directly from Mt. Fuji to life in every cup, offering an experience that feels both grounded in tradition and alive in the present. From the moment you step into our space — whether in Manila, Asakusa, or beyond — you are welcomed into a world where calm hospitality meets genuine craftsmanship.
Our Essence
At the heart of what we do is a deep respect for the people and the heritage behind every leaf.
Our matcha is grown on dedicated family farms in Shizuoka Prefecture, where growers nurture the tea with care and generations of knowledge.
The result is matcha that is rich, vibrant, and expressive, with a clear aroma, depth, and character.
But Chotto Matcha is not just about the tea itself.
It is about the story each cup carries.
The farmers who cultivate with patience and precision.
The culture of harmony, respect, and quality that matcha represents.
The community that forms through shared moments of stillness and quiet joy.
With every sip, you are not simply drinking matcha.
You are taking part in something meaningful.
“Chotto” means “a little” in Japanese.
A little pause.
A little softness.
A little return to yourself.
We believe these small moments, when repeated, gently improve daily life.
From spatial design to sound, ceramics, and the way matcha is served, every detail exists not to stand out, but to feel right.
Our spaces are not created only for photographs.
They are meant to be remembered for how they made you feel.
Chotto Matcha is not a place to express ideologies or take sides.
It is not a space for division.
Regardless of nationality, language, or beliefs, you are welcome to sit, drink matcha, and spend time as you are.
We want this to be a place you can return to as a human being.
What We Do
We work between Japan and the Philippines, using matcha as a bridge between people, cultures, and values.
We share Japanese tea culture and aesthetics with care and respect.
We build cafés and content together with local young creatives.
We create brands designed to last through thoughtful design, space, and storytelling.
This work is not done for attention. And it is not always perfect.
There are challenges, There are failures, Still, we continue.
Because culture, people, and trust are built slowly.
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Our Belief
We believe we should earn your choice through good matcha, comfortable spaces, and the way you feel when you leave.
At the same time, we believe that when a community supports us, it is our responsibility to give back.
Through Edoya Chotto Matcha, a portion of what we create supports local parishes and underprivileged communities in the Philippines. These contributions are made possible by the trust of our customers, turning each cup into part of a quiet cycle of giving.
We do not treat this as a campaign.
We simply continue making matcha, sharing gratitude, and giving back where we can.
Quietly, Honestly, One cup at a time.