A Reverse Import Story — Built Abroad, Returned to Japan

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We left Japan at 13 and started our first business overseas—with no experience, just curiosity and persistence.

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What drove us was simple:
to share the stories of tea farmers with the world.

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During a visit back to Japan, we saw a different reality.
Tea demand was declining. Farmers were aging. Many had no one to continue their work. We didn’t want to just sell matcha.
We wanted to create something that could support the people behind it.

So we started small—a matcha café with only a few seats.
A space to connect people with the story behind each cup.

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Today, that idea has grown into five locations—
still rooted in the same purpose.