All Posts

Ever wondered what makes matcha so special? Its journey begins in the tea fields of Japan, where careful cultivation and centuries-old tradition transform simple leaves into vibrant green powder. The Magic of Shade Growing Here is where the Matcha story begins. Around 3 to 6 weeks before harvest, typically beginning in late March or early April, something remarkable happens in the tea fields. Farmers carefully cover the tea plants with a special shade structure that gradually

Chotto Matcha Joins Under Armour’s “UA COMMUNITY CLASS” Serving Matcha Drinks at the March 28 IGNITE YOGA (FIT × Journaling) Session Chotto Matcha (operated by MISAKU Co., Ltd.) will participate in the community event “UA COMMUNITY CLASS,” hosted by global sports brand Under Armour. At the session “IGNITE YOGA (FIT × Journaling)” taking place on Saturday, March 28, 2026, Chotto Matcha will serve matcha drinks to participants. This collaboration aims to redefine matcha not onl

Hi, I’m Niels Johannes Birkle Flores, and my path to Japan has been anything but conventional.  If you had asked me a few years ago where I would end up after graduating, Japan probably wouldn’t have been my first answer. I grew up moving between countries, born in Mexico, spending years in Saudi Arabia, and later completing my IB in Germany. Because of that, adapting to new environments became second nature to me. Business Management was always the most interesting class for

Matcha, a vibrant green tea powder, has transcended its ancient roots to become a modern essential for health-conscious individuals. What makes matcha so special? It's more than just a trendy beverage; it's a powerhouse of nutrients and antioxidants offering a number of benefits for your mind and body. Rich in Antioxidants Matcha is exceptionally rich in antioxidants, particularly Epigallocatechin gallate (EGCG). EGCG is a powerful catechin known for its ability to combat fre